Well I love vBulletin over all of the other forum softwares, but recently decided to use phpBB for my new forum. Why? Free updates, and support and I only have v4.0.4 for vBulletin and unfortunately that sucks because I cannot find any styles that work for it. Oh well. However, the reason I love vBulletin and have used it over everything else in the past is because: -Huge variety of options already built in. -Thousands of modifications, addons, and styles. -A humongous forum support system. -Easy to use. However, because of the price, I could not honestly recommend anyone to buy it - free and cheaper forum software is definitely catching up.